Kingdom’s utility provider embarks on an endeavour to enhance its digital-utility enterprise using SAP
As the Saudi Arabian utility sector undergoes digital transformation to optimise its operations, modernise its infrastructure, and reshape offerings in line with Saudi Vision 2030, Saudi Arabian utilities provider, Marafiq, has embarked on enhancing its digital intelligence with SAP.
Marafiq provides power and utility infrastructure to industrial cities within Saudi Arabia, which hosts some of the world’s largest hydrocarbon conglomerates in Yanbu and Jubail. Marafiq is part of the first power and utility businesses in Saudi Arabia to sign a digital transformation partnership with SAP
“Marafiq’s digital transformation with SAP aims at preparing us for the changing future to be the provider-of-choice for the industrial sector in the Kingdom and lead spearing sustainable, reliable and cost-effective power and utility services for them,” said Ahmed Al-Khars, Marafiq’s General Manager of Information Technology.
“Marafiq’s growth strategy and its leverage of digital transformation would further solidify its leadership in the Kingdom’s energy ecosystem,” remarked Khaled Alsaleh, Managing Director – SAP Saudi Arabia.
“SAP’s integrated, industrial digitalization capabilities would accelerate our business performance, infuse intelligence into our operations, and advance our customer experiences,” noted Mosab Saleh Al-Moaily, Manager Information Technology and Project Leader, Marafiq.
“By converting into an intelligent, digital-utility enterprise, Marafiq would achieve enhanced customer-centricity, greater productivity and excellence, better visibility across its industrial and corporate functions, and foster valuable business innovations,” observed Abdurrahman Atiqullah, Energy Industry Digital Transformation Leader, SAP Saudi Arabia.
