Trella and ExxonMobil are bringing digital innovation to the trucking industry in Egypt
Following the 2019 ExxonMobil investment in Cairo-based Trella, ExxonMobil Egypt has announced the signature of the Collaboration and Framework Agreement with Trella, a technology platform that connects shippers to carriers, aiming to disrupt the freight industry in Egypt with innovative solutions and tech-fueled growth.
This is ExxonMobil’s first direct investment and collaboration with a tech startup in the Middle East and North Africa.
Trella B2B technology platform connects shippers and carriers in real-time, using data to optimize drivers’ routes and increase the volume of backhauls.
This platform empowers truckers to get more valuable, consistent business, while also reducing costs for shippers by improving load utilization and efficiency and enabling shipment tracking in real-time.
This initiative allows Trella to bring even greater value to the freight marketplace through enhanced trucking productivity and efficiency, increased work opportunities for truck drivers, and empowering drivers and fleets with the use of Mobil Delvac, ExxonMobil’s heavy-duty diesel engine oils, designed to help commercial trucks boost uptime and reduce fuel costs.
“Throughout this support, we’ll aim at expanding and empowering a network of well-utilized trucks all over Egypt,” commented Omar Hagrass, CEO, Trella.
“This investment and support aims to provide our leading edge Mobil lubricants truck customers with access to trusted quality jobs in Egypt via an innovative digital platform,” remarked Mohamed El Assar, Market Development Manager, ExxonMobil Egypt.