He brings with him 25 years of diverse experience
In a move to reinforce and consolidate its strong leadership position, Al-Futtaim Automotive has announced the appointment of Antoine Barthes as the automotive conglomerate’s Vice-President.
Barthes of the business operations across all regions and segments such as passenger and electric vehicles, motorcycles, commercial vehicles, industrial equipment and agricultural products, a press statement indicated.
The appointment signifies the automotive giant’s clear intent on continuing growing and diversifying the portfolio, underpinned by its core customer-centric approach.
Bringing with him 25 years of diverse experience, he will play an integral role in devising strategies to maintain the company’s leadership across the 10 countries they operate in.
Barthes will also steer the company on the sustainability and digitalization path to ensure Al-Futtaim Automotive achieves its mission to become the new category leader in green mobility and Mobility-as-a-Service.
Prior to joining Al-Futtaim Automotive, he was Nissan’s Corporate Vice-President and Head of Global Sales, based at the manufacturer’s global headquarters in Japan.