SAP HR Connect highlights technology’s role in solving human relations issues
The concept of employee experience has become so foundational to HR strategy that it is no longer a standalone trend, but an integral part of all employment meta-trends in 2023, experts from SAP and its customers across the region agreed this week at the SAP HR Connect event held at Dubai’s Museum of the Future.
The SAP SuccessFactors Growth & Insights Team’s research, presented throughout the event, identified seven major trends shaping the HR industry for 2023. Natali Stajner, SuccessFactors Director-Middle East South, SAP, pointed out that new trends emerging for this year are the increased competition among businesses for skilled talent and a focus on embedding holistic wellbeing, including financial wellbeing, into HR practices, a corporate press communique stated.
The four recurring trends identified by the research are the adoption of emerging technologies with AI and the Metaverse receiving particular attention in 2023; a recognition that flexible working environments are here to stay and how to make the most of them; ways to mobilize a workforce for the future; and embracing the complexity of diversity, equity, inclusion and belonging (DEIB) policies.
“Providing a positive employee experience across these 2023 trends will maintain current employees’ engagement and combat the phenomenon of ‘quiet quitting’, where employees disengage and put in only minimal effort,” affirmed Nelly Boustany, Senior Director, Human Experience Value Advisor, SAP.
Customer insights on technology in HR
As far as embracing intelligent technologies is concerned, Boustany highlighted that the 2023 trends suggest that organizations are broadening their scope of investments to explore applications across talent management and development, employee engagement, DEIB, and employee well-being.
Experts from SAP’s customers across the region also spoke at SAP HR Connect, sharing their own experiences and success stories of how technology can improve employee experience.
“CGB and SAP have enjoyed a partnership that spans over a decade, playing a pivotal role in transforming Mawared, the HR system of the Qatar Government. Our joint efforts have resulted in standardization of processes and enhanced operations, thanks to the leveraging of cutting-edge technologies,” asserted Farha Muhanna Al-Kuwari, Human Resources Information Systems Centre Director at Qatar’s Civil Service and Government Development Bureau (CGB).
“There is no better way to efficiently contribute to the accomplishment of this mission than making the life of our people easier by giving them the full experience of digitalized HR services and expanding it to every function through different SAP SuccessFactors modules,” commented Therese Magdy Ishak, VP People & Culture, MAGRABi, the leading eyecare experts.
