Microsoft and Majid Al Futtaim accelerate roadmap for digital transformation
Microsoft expanded its long-term partnership with Majid Al Futtaim with a new strategic agreement that will enhance Majid Al Futtaim’s operations across the retail, real estate, and entertainment sectors by utilizing Microsoft’s robust suite of technologies and services, according to a press statement.
Both organizations will be working together on a number of strategic objectives that will leverage their strengths to enhance innovation, data monetization and capacity building. The partnership will also see them drive digital transformation through a Governed Innovation Hub, which will be led by a team of experienced professionals from both organizations.
Innovation Hub
The Innovation Hub will focus on developing advanced applications that drive automation, enhanced customer experiences, and smart mall solutions. These applications will be powered by Microsoft’s Azure data analytics and AI capabilities, which will help Majid Al Futtaim to better understand its customers, optimize its operations.
“We are proud to have been a key partner in Majid Al Futtaim’s digital transformation journey for many years. Our partnership will accelerate this journey even further, empowering Majid Al Futtaim’s employees to tackle new challenges, create new innovative customer experiences, and improve business efficiency,” commented Naim Yazbeck, General Manager, Microsoft UAE.
“The partnership is a testament to our commitment to innovation and our belief that advanced technologies hold the key to future growth. We look forward to working with Microsoft to create new and innovative ways to better serve our customers and partners,” remarked Mohamed Tolba, Senior Vice President, Majid Al Futtaim Global Solutions.