Swisslog was rebranded in 2023 to better reflect its position
The German Brand Award is one of the most important accolades for successful brand management in Germany. Swisslog was distinguished for its outstanding achievements in the ‘Corporate Brand of the Year’ and the ‘Logistics & Infrastructure’ categories.
“This recognition highlights our commitment to delivering cutting-edge solutions and maintaining a strong, consistent brand that resonates with our customers and partners globally. It is a testament to the hard work and dedication of our entire global team,” stated Emma Daniels, Head of Marketing-EMEA, Swisslog.
“This achievement is a reflection of our relentless pursuit of quality and the strength of our brand in the marketplace. I am incredibly proud of our team whose passion and commitment make accomplishments like this possible,” enthused Jens Schmale, CEO, Swisslog.
Proven expertise
Swisslog rebranded in 2023 to better reflect its position in the digital and dynamic world of the future. It reflects the strength and expertise of its people. Swisslog colleagues – the humans behind automation – are at the heart of everything they do, and they want their customers to know they can rely on their proven expertise, a press communication stated.
The German Design Council, established as a foundation in 1953 by the German Bundestag, is one of the world’s leading competence centres for communication and knowledge transfer in design, branding, and innovation.
Swisslog was presented with the awards at the German Brand Award ceremony, which took place in Berlin at The Uber Eats Music Hall, the press statement concluded.