Startup addresses the industry’s gap in technology solutions
MealPlanet, a UAE-based foodtech startup, has secured US$ 6mn in a seed round.
The round was led by regional venture capital firms, including Middle East Venture Partners (MEVP), AlTouq Group, Sanabil 500, well as renowned entrepreneurs Marc Lore and Samih Toukan.
Founded in 2024 by serial entrepreneur Khalid Baareh, MealPlanet addresses the industry’s gap in technology solutions. Mealplanet is the first meal plans delivery app connecting consumers to a wide range of brands. The platform offers a lifestyle solution allowing consumers to discover, subscribe to and manage their meal plans seamlessly, with just a few taps, according to a press communique.
“The funds will fuel our expansion plans and the continuous development of our proprietary technology stack, utilizing intelligence to enhance and customize the consumer experience,” affirmed Khalid Baareh, Founder and CEO, MealPlanet.
Aggregating meal plans
“By aggregating various meal plans and offering top-notch service, MealPlanet is set to become a leader in promoting healthy lifestyles through smart technology and great offerings,” asserted Walid Mansour, Co-founder & Co-CEO, Middle East Venture Partners (MEVP).
MealPlanet currently partners with over 100 trusted brands, including Prep & Co, Basiligo, PrepHero, The Lean Co., aleen’s, Pura, Health Road, and Nutrition Kitchen among others, with many more brands in the pipeline set to go live soon.
In addition to its UAE operations, MealPlanet has regional expansion plans starting with Saudi Arabia in the first quarter of 2025.
