Manufacturer discusses the issues at stake at the MENA EV Show 2023
Bridgestone EMIA highlighted the significance of electric vehicles (EVs) as the foundation of sustainable mobility solutions during its participation at the Middle East and North Africa Electric Vehicle Show (MENA EV Show) 2023 in Dubai Silicon Oasis’ Dubai Digital Park.The conference addressed critical issues impacting the future of mobility in the UAE and the broader MENA region. The topics included EV governance and policies, advancements in sustainable EV infrastructure development, socioeconomic impact of EV adoption, use of EVs for increased energy independence and economic diversification, as well as the digital transformation of the e-mobility sector, a press communique indicated.
Two panels
Bridgestone showcased its knowledge and prowess in two detailed panels at the event. The first panel discussion, titled ‘Driving Digital Transformation in the E-Mobility Industry,’ featured Gaurav Malhotra, Bridgestone’s Head of Consumer for the Middle East and Africa, sharing valuable insights into the company’s role in the digital transformation of e-mobility.
The discussion on sustainability in the e-mobility sector continued further in the second panel, titled ‘Driving Sustainability through E-Mobility Industry Transformation.’ Malhotra underlined the contribution of Bridgestone’s rubber and tyre technologies to the achievement of the company’s sustainability targets.
“Electric vehicles, with their inherent eco-friendliness and significantly lower emissions as compared to traditional commercial vehicles, represent the path to a sustainable future,” assured Malhotra.