Group will become the exclusive importer for W Motors vehicles in Jordan
Jordan’s Manaseer Group recently announced a strategic partnership with W Motors, the leading UAE developer and manufacturer of high-performance luxury sports cars, security vehicles and commercial EV’s in the Middle East.
Through this partnership, Manaseer Group will become the exclusive importer for W Motors vehicles in Jordan and neighbouring countries starting January 2024. The agreement was signed by Ziad Al Manaseer, Chairman and Group CEO, Manaseer Group, and Ralph Debbas, Founder and CEO, W Motors, during a signing ceremony held at the Group’s headquarters.
Through this agreement, Manaseer Group will offer W Motors vehicles in Jordan and the region by introducing a new brand that combines technology and outstanding performance. As the first phase of this partnership, the group will offer electric vehicles including vans and pick-up trucks in the market.
Headquarters
Currently, Manaseer Group is preparing to showcase W Motors cars at both the Group’s showroom, located in its headquarters building, and at the Al-Adiyat showroom on Airport Road.
The Group also has plans to commence car assembly by the end of next year, with manufacturing operations in Jordan expected to commence by the end of 2025, according to a press communique.
“We continuously seek to invest in the latest technological developments, highlighting Jordan as a center for creativity and progress, in line with Jordan’s Economic Modernization Vision and its vital pillars in economic growth, quality of life, and sustainability,” commented Al-Manaseer.
Exploring green solutions
“We have a shared vision with the Group in exploring green energy solutions and encouraging their use, investing our efforts in adopting environmentally friendly vehicles for a more sustainable environment,” remarked Debbas.
Founded in 2012, W Motors is the first manufacturer of high-performance luxury sports cars in the Middle East. Based in Dubai, the fully integrated company capabilities span automotive design, research & development, through to technology and engineering, as well as consultancy and manufacturing under the Special Projects Division.
As the largest private company in Jordan, Manaseer Group is considered one of the leading companies in Jordan and the region since its establishment in 1999 in sectors such as fuel, mining, construction materials, automobiles, and other vital industries.
