This strategic collaboration underscores a shared commitment to excellence
Al Laith, a leading provider of diverse temporary project solutions in the Middle East, has announced its role as the Official Temporary Infrastructure Strategic Partner in an extensive multi-year collaboration with the Saudi Motorsport Company (SMC), as part of this wide-ranging strategic partnership, Al Laith provided equipment and services for the 2024 Saudi Arabian Grand Prix.
This strategic collaboration between Al Laith and SMC underscores a shared commitment to excellence, innovation, and the advancement of motorsports in the Kingdom of Saudi Arabia. SMC has a strong reputation for creating thrilling experiences and fostering motorsports growth.
Al Laith brings forth the essential expertise and innovative solutions needed to ensure the success of such events, cementing a broader relationship with SMC and reaffirming its reputation as a trusted and reliable partner for major national and international events alike, according to a press release.
Trust
“We understand that any partnership is built on trust, and we take very seriously. We are excited for the fans, participants, and stakeholders to experience some of our temporary infrastructure,” remarked Jason English, CEO of Al Laith.
“We welcome Al Laith as an Official Temporary Infrastructure Strategic Partner for the Saudi Arabian Grand Prix and beyond. When delivering events of such scale and prestige, it is essential to work with premium partners with a reputation for excellence. In Al Laith, we have found such a partner,” commented Martin Whitaker, CEO, Saudi Motorsport Company.
Al Laith Group, part of CGTech, a global investment group, is a leader in providing diverse temporary project solutions across the Middle East.
