Salik will leverage its comprehensive database to provide value-added services to customers
Salik Company (Salik), the exclusive toll gate operator of the Emirate of Dubai, has entered a strategic partnership with Liva a leading multi-line insurer in the GCC. The partnership will offer one-of-a-kind bespoke insurance solutions to drivers in the UAE, streamlining the renewal process for greater convenience and efficiency.
Salik will leverage its comprehensive database to provide value-added services to customers by sending timely reminders to mitigate insurance coverage lapses and ensure timely renewals of vehicle registration. These notifications will include a link directing customers to a Liva managed portal, where the motor insurance policy can be renewed in a few simple steps.
The partnership marks the latest milestone in Salik’s strategy for becoming a global leader in sustainable mobility solutions, as it pursues opportunities to build out ancillary revenue streams beyond its core tolling business.
“While tolling remains our core business, we are quickly proving that we have the capacity and capabilities to deliver a wide range of mobility-related technology solutions, as we continue to unlock new opportunities for further product diversification and growth,” commented Ibrahim Haddad, CEO, Salik Company.
“As a result of this partnership, drivers in the UAE will now have instant access to best-in-class motor insurance solutions and will be able to benefit from and enjoy a hassle-free claims experience, with our expert support team available to guide them through every step of the process,” remarked Martin Ruegg, Group CEO, Liva Group.
