Amplifies brand presence on major platforms
Blue Ocean Global, one of the largest e-commerce distributors in the UAE and KSA, continues to empower leading brands to make their mark in the UAE and globally, facilitating ease of market access and distribution on leading e-commerce platforms.
Owners of consumer brands can now utilise Blue Ocean Global Group’s strong network of supply lines on major e-commerce platforms to accelerate sale and deepen market penetration and cut operational and distribution costs, according to a press statement.
With operations in more than 40 countries in the Middle East, Africa, Southeast Asia, Indian subcontinent, and Australasia, Blue Ocean Global has tied up with over 20 renowned brands to supply a diverse range of products, from small domestic appliances to fast-moving consumer goods (fmcg), cementing itself as a multi-brand distributor in the digital marketplace.
Tremendous growth
The UAE’s booming e-commerce industry is poised to grow to US$ 17bn this year, as per research by Statista. The tremendous growth is underscored by the country’s efficient logistics networks, high per capita income, and the tech-savvy young population who are the largest consumers of e-commerce.
Payment by credit and debit cards has reached US$ 139.3bn in the UAE in 2024. A large chunk of this is channelled to make payments through e-commerce channels. So, the brand owners will have to find suitable e-commerce distributors to ensure their products reach customers through the right distributors. Blue Ocean Global has made this easy for the brand owners – by taking care of all the logistics processes.
Founded in 2013 in the UAE, Blue Ocean Global has established significant presence on major platforms such as Amazon, Noon, Kibsons, Talabat, and Mumzworld, among others. As one of the oldest players in the e-commerce landscape, the firm boasts in-depth knowledge and experience of the online ecosystem that put it at the forefront of the business.
Innovation
Blue Ocean Global adopts innovation to optimise its operations, whether it is understanding consumer behaviour or managing inventory with smart warehousing solutions. Through AI integration, it observes the ever-evolving consumer trends and effectively lists products to potential consumer groups.
By handling logistics, Blue Ocean Global eliminates supply chain and labour costs for brands and increases profitability. It has also transitioned into quick commerce (Q-commerce), an emerging trend that demands product delivery in a short span of time. By staying in tune with the latest technologies and trends in the e-commerce realm, Blue Ocean Global remains an adaptive, resilient player.
“As a global, multi-brand distributor, we ensure that brands experience a seamless process when it comes to distributing their goods. By implementing tech-driven solutions, we enable faster market penetration on major e-commerce platforms, thereby supporting businesses in brand amplification,” affirmed Shahzad Ahmed, Chairman, Blue Ocean Global.
