The Alliance includes four Qatari auto dealerships
An alliance of four leading Qatari companies has signed a strategic agreement with Chery Automobile Co., one of China’s largest and most innovative automotive manufacturers, to expand Chery’s presence in the global automotive market through a new Qatari-led platform.
The alliance includes Power International Holding; Dishley Holding; Elite Motors Limited and Elaf Motors.
Chery Automobile was represented at the signing by Tim Zhang, General Manager–Middle East.
Important partnership
“This alliance represents one of the most important partnerships in the regional automotive sector. Through our collaboration with Chery, we are establishing an advanced business model built on effective partnership,” observed Mohamad Al Khayyat, representative of the Qatari alliance.
“This agreement is not only a gateway to a promising market but also a platform to drive innovation and deliver high-quality mobility solutions to the region. We see Qatar as an ideal partner for Chery’s next phase of global growth,” noted Zhang.
“We see this partnership as a strategic opportunity to create real impact in the automotive sector. By uniting local expertise with a global brand like Chery,” stated Abdulghani Abdullah Abdulghani, Elite Motors.
“This agreement marks a pivotal step for our alliance and the region’s automotive future. By partnering with Chery, we are combining global innovation with local strength to deliver a new standard of mobility. This collaboration sets the stage for long-term impact, industry transformation, and sustained excellence,” asserted Isam El Bashier, Managing Director, Elaf Auto.
