Leading global communications platform Infobip has been recognized as a growth and innovation leader in Frost Radar Communications Platform as a Service (CPaaS) by Frost & Sullivan.
Infobip stands out by enabling complex, cross-channel customer journey orchestration from one platform. Its AI-infused stack includes GenAI-powered chatbots, journey automation, and real-time personalization, according to a press statement.
Frost & Sullivan’s evaluation criteria emphasized three key dimensions: innovation excellence, customer impact, and market leadership. Infobip scored highly in product innovation, with its expansion into conversational AI, identity verification, and contact center solutions enabling businesses to overcome the complexity of modern customer communications.
The platform’s ability to reach over seven billion mobile devices across six continents through 10k+ connections positions Infobip uniquely in the market.
Platform capability
By combining its SMS Messaging Hub and RCS Messaging as a Platform capability with strong connections to mobile network operators and the developer community, Infobip’s CPaaS enablement solution allows telecom operators to unlock CPaaS revenue more efficiently.
Frost & Sullivan recognizes that this integrated approach, together with Infobip’s strategic partnerships, makes the company a preferred choice for pioneering network API solutions.
“Our growth comes from listening to what the market needs and building reliable, innovative solutions that help brands connect with their customers in meaningful ways, on every channel,” commented Krešo Žmak, Chief Innovation Officer, Infobip.
“With a focus on fostering trusted, interactive, omnichannel interactions, Infobip continues to shape the landscape of digital communications,” stated Elka Popova, VP, Connected Work, Frost & Sullivan.
