Anghami, the leading music and entertainment streaming platform in the MENA region with over 120mn registered users, has partnered with Cyanite to enrich 2.5mn songs using AI-generated music metadata.
By integrating Cyanite’s auto-tagging API, Anghami has enhanced its catalog with detailed audio-based metadata across mood, genre, energy, instrumentation, and more. This structured data layer feeds directly into Anghami’s internal recommendation systems, enabling more precise and scalable music discovery.
At a catalog scale of millions of tracks, metadata quality becomes a strategic driver of personalisation. Structured and consistent tagging enables streaming platforms to better match songs with listeners, surface long-tail content, and improve personalization across diverse repertoires.
Culturally diverse
“Anghami operates one of the most culturally diverse music catalogues in the world. Ensuring that Arabic repertoire is tagged with the same precision as Western music is not trivial. We are proud that our audio-based AI can support music discovery at this scale and across such a rich regional landscape,” observed Markus Schwarzer, CEO, Cyanite.
“With our partnership with Cyanite, we’re ensuring that this richness is understood at a data level, allowing us to power more accurate personalisation and elevate discovery for millions of listeners,” commented Elias El Khoury, VP Information & Content Systems, Anghami.
