Careem reported key customer trends across the ‘Everything App’ during Ramadan 2026.
This Ramadan coincided with a period of heightened regional uncertainty, and the impact was felt across communities throughout the UAE. During this time, Careem worked closely with local authorities to prioritise Captain safety above all else, while continuing to ensure that customers could access the essential services they depend on every day.
Seeds for Gaza
This Ramadan, Careem turned the Arabic dot in its logo into watermelon seeds as part of Seeds for Gaza, a humanitarian initiative channeling customers directly to Gaza relief efforts. The campaign brought together 4,840 customers, numerous partners, and Careem’s own colleagues, raising over AED 2.1mn for the cause.
Careem Food
Careem Food saw strong demand throughout Ramadan. Order volumes during Suhoor hours grew considerably, with the most frequently ordered items being in the fast-food category.
Careem Quik
Careem Quik saw a significant shift in shopping behaviour during Ramadan. Orders placed around Iftar (5–6 pm) rose more than 33%, while Suhoor orders at 4 am surged by 81% compared to the week before Ramadan.
Careem Pay
Careem Pay, the digital payments and remittance service within Careem, saw strong growth in international transfers during Ramadan. India remained the top corridor by transfer volume, while Bangladesh saw the strongest growth of any corridor during Ramadan.
Careem Plus
Careem Plus continued to deliver strong value for UAE subscribers. Members saved over AED 300mn in the UAE.
