New streamlined structure is leaner, flatter and scalable to support organic growth as air travel resumes
Etihad recently announced a new organizational structure that will position the business to deliver on its mandate in the wake of the pandemic and meet the challenges of the global downturn in aviation head on.
The restructuring sees the airline continuing its transformation into a mid-sized, full-service carrier concentrating on its fleet of wide-body aircraft, with a leaner, flatter and scalable organizational structure that supports organic growth as the world returns to flying.
“The first stage of this is an operational model change that will see us restructure our senior leadership team and our organization to allow us to continue delivering on our mandate, ensuring long-term sustainability, and contributing to the growth and prominence of Abu Dhabi,” explained Tony Douglas, Group CEO, Etihad Aviation Group.
The new operational model will result in a number of changes to the executive leadership team to streamline the organizational structure, a press communiqué indicated. .
Robin Kamark, Chief Commercial Officer, has decided to leave the business, and following his departure, the business units within Commercial will be separated and transferred under the joint leadership of Mohammad Al Bulooki, Chief Operating Officer; Adam Boukadida, Chief Financial Officer, and Terry Daly, who will assume the role of Executive Director Guest Experience, Brand & Marketing.
Duncan Bureau, Senior Vice President Sales & Distribution, will also be leaving Etihad. Reporting directly to Al Balooki, Martin Drew will take on Duncan’s portfolio alongside his current responsibilities as Managing Director for Cargo & Logistics.
Following the departure of Akram Alami, Chief Transformation Officer, the Procurement and Supply Chain department and Transformation Office will move under the leadership of Adam Boukadida.
Ibrahim Nassir, Chief Human Resources & Organizational Development Officer, will have an additional responsibility for the Asset Management department.
Finally, Mutaz Saleh will be leaving his position as Chief Risk & Compliance Officer, after which Henning zur Hausen, General Counsel, will take on additional responsibility for Ethics & Compliance, while Risk and Performance reporting will move under Adam Boukadida, forming part of a new Corporate Strategy team.
Business Continuity will transfer to Ahmed Al Qubaisi, Senior Vice President Government, International & Communications.
Chief Digital Officer, Frank Meyer; Chief Engineering Officer, Abdul Khaliq Saeed; and Chief Investments Officer, Andrew Macfarlane continue in their respective positions, also reporting to the Group Chief Executive Officer.
