The brand’s award-winning designs have set exacting standards for bathroom solutions and kitchen fittings
GROHE brand a part of LIXIL, a leader in complete bathroom solutions and kitchen fittings, has signed a Memorandum of Understanding (MoU) with the NHC (National Housing Company) in Saudi Arabia to provide pioneering housing products and sanitary solutions across high-quality projects in urban communities.
The MoU was recently signed at Cityscape Riyadh, in the presence of Stefan Schmied, Leader, IMEA, LIXIL International, Fawzi Dernaika, Leader, KSA, LIXIL IMEA and Maan Sulaiman Alothimeen, Support General Manager, NHC.
GROHE’s award-winning designs have set ambitious standards for bathroom solutions and kitchen fittings. Recently GROHE became the first sanitary brand to offer concealed cisterns, with its new manufacturing facility in Dammam dedicated to GROHE brand products.
Urbanization
“We are delighted to sign this MoU with the NHC to support the urbanization of Saudi Arabia and develop the Saudi real estate market. GROHE is committed to fulfilling the goals outlined in Saudi Vision 2030 to transform the Kingdom into a vibrant economic hub, by leveraging its priority sectors, especially hospitality, entertainment and housing,” affirming Fawzi Dernaika, Leader, KSA, LIXIL IMEA.
GROHE’s range of products are designed to suit modern lifestyles, and sustainability demands such as touchless faucets that can reduce water consumption by up to 70% and contribute significantly towards green accreditation.
In the last ten years alone, GROHE has received over 300 design and innovation awards as well as several top rankings as one of Germany’s most sustainable large brands, a press statement concluded.
