
UAE Business AI Roadshow among host of initiatives to upskill students with in-demand AI
SAP University Alliances has launched its Business AI Roadshow in the UAE as the latest in a series of collaborations aimed at equipping young people across the Middle East with in-demand technology skills.
The UAE interactive tour, which was launched in collaboration with the SAP Business Women’s Network and in partnership with Deloitte and Zayed University, introduces university students to real-world applications of AI in business while demonstrating how SAP technologies are shaping the future of work.
“Through these programs, we’re helping to nurture a new generation of talent that will lead the digital transformation of the region,” stated Marwan Zeineddine, Managing Director, SAP UAE. “Empowering youth with advanced skills in AI and digital technologies is essential for building the knowledge economies of tomorrow,” he added.
Building on success
The roadshow builds on the success of SAP’s inaugural MENA Learning Tour to the company’s global headquarters in Walldorf, Germany. There, select students from the region’s universities met SAP executives including CEO Christian Klein, and gained exposure to cutting-edge innovation through workshops, labs, and career mentorship opportunities.
These learning initiatives are part of a wider effort by SAP to strengthen links between academia and industry. Central to this is the global launch of the SAP Learning Hub, Student Edition, which offers university students flexible, online access to over 1,500 learning assets including interactive e‑learning courses, expert-led webinars, and hands‑on practice systems.
SAP’s education programs support national transformation agendas across the region by helping build digital talent pipelines and by fostering inclusive, innovation-driven economies.