Partner to elevate car care services and customer experiences across the UAE
Nissan Middle East has entered into a Memorandum of Understanding (MoU) with ADNOC Distribution, the UAE’s leading convenience and mobility retailer, to explore a long-term strategic partnership aimed at enhancing the automotive service landscape in the UAE.
The collaboration builds on ADNOC Distribution’s long‑term commitment to service excellence and its extensive national network of car care facilities serving motorists and automotive partners across the UAE.
The partnership will enable the rollout of Original Equipment Manufacturer (OEM)‑certified service standards across ADNOC Distribution’s car care network, supporting consistent quality, safety and customer experience for motorists.
Ceremony
The signing ceremony took place at Nissan Middle East’s headquarters in Dubai, attended by Thierry Sabbagh, Divisional Vice President and President, Middle East, KSA, Commonwealth of Independent States (CIS) and India, Nissan and INFINITI, and Juma Khalifa Al Khemeiri, Senior Vice President, Commercial, ADNOC Distribution.
The MoU was formally signed by Mehdi Al Rais, Director of Aftersales, Nissan Middle East, and Eng. Saber Mohammed Al Ammari, Vice President, Lubricants, Base Oil & Specialties, ADNOC Distribution.
Testimony
“This partnership is a testament to our ‘customer-first’ philosophy, allowing us to investigate new ways to provide accessible, manufacturer-backed standards of care across a wider network, supported by our long-standing partners in the UAE, AWR Automotive and Al Masaood Automobiles,” stated Sabbagh.
“Supported by ADNOC Voyager, the #1 lubricant brand in the UAE, we continue to strengthen our multi-brand offering and deliver greater value to our customers,” remarked Al Ammari.
