Teyseer Motors, a leading multi-brand automotive dealer in Qatar, has selected SAP to deploy an integrated digital platform that will unify its dealership operations and lay the foundation for AI-driven decision-making across the business.
The project will see the implementation of SAP S/4HANA Private Cloud and an industry-specific Dealer Business Management (DBM) solution to deliver an advanced, end-to-end automotive platform across the company’s multi-brand portfolio.
The DBM solution on SAP S/4HANA Private Cloud will cover pre-sales (lead and opportunity management), sales (vehicle sales operations), and post-sales (service and spare parts management), consolidating these functions into a single environment that delivers real-time visibility and establishes a consistent operational foundation across all represented brands.
Predictive insights
Embedded AI and machine learning capabilities further support predictive insights and faster decision-making, with the platform selected with regional scalability in mind, providing a foundation Teyseer Motors intends to leverage as it expands beyond Qatar. Implementation will be delivered and customized by Intellisoft Software Services.
“This agreement with SAP marks a defining moment in Teyseer Motors’ growth. SAP S/4HANA Private Cloud gives us an intelligent, integrated foundation connecting our entire operation, from the first customer interaction through to after-sales excellence,” stated Mohammed Bin Khalifa Al-Mannai, Managing Director, Teyseer Motors.
“At SAP, our deep industry expertise is what sets us apart. We engineer solutions with automotive best practices at their core, giving organizations like Teyseer Motors the ability to accelerate transformation and meaningfully reduce complexity and risk,” assured Alaa Jaber, Managing Director, Qatar & Fast Growth Markets, SAP.
Boilerplate:
Teyseer Motors is one of the leading companies in the automotive sector in Qatar, and the exclusive distributor of Suzuki, GWM, and Peugeot vehicles, as well as Mobil lubricants.
