The award was presented to Irfan Tansel, CEO, Al Masaood Automobiles
Al Masaood Automobiles, Abu Dhabi’s leading car dealership and distributor of Nissan in Abu Dhabi, Al Ain and the Western Region, has been honoured by Nissan Middle East with the ‘Outstanding Performance Award” in market share growth for posting a strong performance for fiscal year 2019 (FY-19).
The award was presented to Irfan Tansel, CEO, Al Masaood Automobiles, by Guillaume Cartier, Vice Chairman and SVP, Marketing & Sales, Africa, Middle East, India, Europe and Oceania (AMIEO) region, President of Africa Middle East & India (AMI), during a recognition ceremony held at Nissan Abu Dhabi, and in the presence of VIPs and senior representatives from Nissan Middle East and Nissan Global.
Nissan’s market share in 2019 grew significantly in the UAE and in Abu Dhabi as a result of Al Masaood Automobiles’ wide-ranging initiatives to promote and widen the reach of the auto brand despite current challenging market conditions.
During FY-19, Al Masaood Automobiles witnessed a total unit and retail growth of 18 per cent and 34 per cent, respectively, compared to the previous year.
“Both Al Masaood Automobiles and Nissan have maintained strong ties for almost four decades, and this latest development marks another successful chapter in the history of our partnership,” remarked Tansel.
“Al Masaood Automobiles has played a major role in Nissan’s continuing efforts to consolidate its presence in the UAE and has achieved remarkable performance for over 37 years now,” commented Thierry Sabbagh, Managing Director, Nissan Middle East.
