Italian tyre manufacturer Pirelli has launched the fifth generation of its iconic P Zero, the flagship model of a tyre family that has been synonymous with performance and safety since 1985.
The P Zero was the first to establish the Ultra-High Performance (UHP) tyre market, continuously evolving over the years to anticipate the demands of the premium and prestige automotive segments.
The P Zero brand, originally born out of Pirelli’s long expertise in motorsport, has expanded into a comprehensive family of tyres that meets the diverse needs of the high-end market, according to a press release.
Features
The breakthroughs that characterise the new P Zero were achieved thanks to advanced development technologies. By combining artificial intelligence systems with algorithms designed by Pirelli, the company’s research and development engineers created groundbreaking solutions to achieve an unprecedented understanding of tyre performance dynamics.
The P Zero has two key strengths – excellence in performance and safety, thanks to improved handling, highlighted by track tests on both dry and wet surfaces and reduced braking distances. From its launch, the new tyre has been rated “A” on the European wet grip label.
New P Zero lineup
The fifth-generation P Zero tyre comes in sizes from 18 to 23 inches, with over 50 products already available. These sit alongside the other tyres from the P Zero family to provide complete coverage for the premium and prestige market across all applications.
