New generation of IS delivers exhilarating driving experience

Widely regarded as a cornerstone of the Lexus driving experience, the IS continues to earn praise for its excellent performance and sporty design, while extensive worldwide testing, including hot weather testing in the UAE, continues to refine the unique ‘Lexus Driving Signature’.
Building on the strengths the IS has pursued to date, Lexus further polishes a driving experience where the driver can effortlessly communicate with the car, while evolving the model’s aggressive and sporty design into an even sharper, more purposeful expression.
Driver confidence
The result is a more focused sports sedan that brings driver confidence and comfort into closer harmony, whether navigating daily city routes or enjoying winding desert and mountain roads.
“This evolution is driven by careful attention to detail in the redesigned interior, advancements in preventive safety technologies through Lexus Safety System +, and the integration of the latest multimedia system. We are excited to bring the pure joy of driving to Lexus customers in the UAE with the newly reimagined IS,” explained Jacques Brent, Managing Director, Al-Futtaim Lexus.
Enhanced performance
To further enhance driving performance, the Electric Power Steering system is revamped with the adoption of a variable gear rack. This supports more precise path tracing with minimal steering input at intersections and through successive corners, while maintaining stability during straight-line driving.
The launch of the new IS350 reflects Lexus’ continued commitment to delivering vehicles that combine refined craftsmanship, driver-focused performance, and advanced technologies, a press statement concluded.
