Deal to launch premium electric vehicles in the UAE
AW Rostamani Group (AWR) has announced its partnership with ZEEKR, a global pure electric premium vehicle subsidiary of Geely Holding Group.
This collaboration between AWR and ZEEKR marks a strategic advancement in the local automotive landscape, introducing vehicles that merge cutting-edge technology with bold, distinctive design.
“The collaboration with ZEEKR showcases our dedication to contribute to the green mobility landscape in the country while delivering globally inspired products that anticipate the needs of our diverse customer base,” remarked Michel Ayat, CEO, Automotive, AW Rostamani Group.
“Our partnership with AW Rostamani Group in the UAE strongly supports ZEEKR’s positioning as we introduce vehicles that showcase bold and innovative design to the market,” stated Wang (Cannon) Hao, ZEEKR MENA Regional Director.
AW Rostamani Group debuted ZEEKR 001 and ZEEKR X in the UAE in March 2024, bringing smarter driving experiences for customers in the areas of luxurious interior space, innovative safety features, and world-class EV performance, a press statement concluded.