Digital-first policy sees Etihad Cargo sell capacity on e-booking platform cargo.one
Etihad Cargo has augmented its digitalisation strategy by signing a landmark distribution agreement with cargo.one, the multi-airline e-booking platform.
Finalised on the side lines of Cargo Connect, an industry forum co-located with Dubai Airshow, the agreement confirms Etihad Cargo as the latest international carrier to partner with cargo.one.
A key driver in its commitment to provide customers with a best-in-class booking experience, the cargo.one agreement empowers Etihad Cargo to offer an additional avenue for bookings on available cargo capacity to a wider pool of European customers.
“This landmark partnership with cargo.one builds on the success we have achieved on our own online platform, etihadcargo.com, which now represents 38% of our bookings,” commented Abdulla Mohamed Shadid, Etihad Aviation Group’s Managing Director for Cargo and Logistics Services.
Serving more than 300 freight forwarding companies across Europe, cargo.one has been growing its customer base at a rate of more than 20% month-on-month. In adding Etihad Cargo’s global network to the platform, cargo.one forwarders will have access from Europe to new markets across the Middle East, Indian Subcontinent, Asia, Africa, Australasia and USA, including Sydney, Kuala Lumpur and Jakarta.
Through the partnership cargo.one has heightened its attractiveness as the number one e-booking platform for freight forwarders, revealed Moritz Claussen, Managing Director, cargo.one.
Following a phased roll-out starting today, Etihad’s capacities will become available on the cargo.one platform in all major European markets.
