The sponsorship reinforces ASMO’s commitment to opportunity, inclusion, and community engagement
ASMO, a joint venture between Saudi Aramco Development Company and DHL, recently announced its sponsorship of the Al-Qadsiah Women’s Football Club during a signing ceremony held at the club’s headquarters in Al Khobar.
This marks ASMO’s first step into professional sports, reflecting its ambition to extend impact beyond the supply chain into sport, community development, and inclusion.
ASMO was created to redefine procurement and the supply chain landscape in Saudi Arabia through integrated, end-to-end solutions that go beyond traditional models. This sponsorship extends that mission beyond business, aligning ASMO with Al-Qadsiah’s drive to create opportunities for women and inspire a new generation through sport.
Partnership-shared values
“At the heart of this partnership are shared values: teamwork, resilience, integrity, and inclusion. By supporting this remarkable team, we are creating pathways for ambition, empowering women to lead, and inspiring young people to see that their goals are within reach,” affirmed Craig Roberts, CEO, ASMO.
“Partnering with ASMO is a milestone moment for Al-Qadsiah, especially our women’s team. We’re proud to be one of the leading clubs in the Kingdom, attracting major partners across all sports,” noted James Bisgrove, CEO, Al-Qadsiah Club.
This collaboration underscores ASMO’s commitment to combining business excellence with social impact. Supporting Al-Qadsiah at a defining time for women’s football in Saudi Arabia reflects that vision, accelerating the game’s growth and contributing to a future where ambition is nurtured, barriers are broken, and progress is shared, a press communique concluded.
