Rolled out in collaboration with Enviroserve
In line with the UAE’s Green Agenda 2030 and national efforts to prevent waste, and Amazon’s goal to reach net-zero carbon across its operations by 2040 under the Climate Pledge, the programme helps customers recycle packaging material more responsibly, by dropping their used Amazon.ae packaging at dedicated drop-off points.
Customers can easily find their nearest drop-off point by scanning the QR code on their Amazon.ae packages, which directs them to the ‘Amazon Second Chance’ page, which serves as the programme’s hub, guiding customers through packaging recycling methods, and highlighting electronic recycling and end-of-life programmes for products.
Drop-off points
Drop-off points have been strategically placed in residential and commercial areas across Dubai to provide easy access for thousands of Amazon.ae customers. Amazon has also set up dedicated recycling infrastructure within other residential areas including community villas and town houses, making recycling even more convenient for customers.
“This programme makes it easier for customers to recycle packaging while supporting the UAE’s sustainability goals. By pioneering this service in the UAE, we are creating the necessary infrastructure for more responsible practices in the UAE. Collaborating with Enviroserve helps process recycled materials efficiently, diverting packaging material from landfill and keeping it in use,” explained Prashant Saran, Director of Operations, Amazon Middle East, Africa and Turkey.
Recycling accessibility
“Working with Amazon, we are making recycling more accessible to communities while supporting the UAE’s Green Agenda 2030. By ensuring packaging materials are responsibly collected and processed, we are helping to keep valuable resources in circulation and prevent landfill waste,” commented Shashidhar YS, Board Member and Managing Director, Enviroserve.
Amazon’s new packaging recycling programme promotes responsible waste management practices through collaborations with certified recyclers like Enviroserve. By creating community drop-off points that align with government sustainability goals, Amazon is making it easier for customers to recycle while extending its commitments to reduce waste from its operations, a corporate press communication concluded.
