
HE Safeya Al Safi highlights the significant strides made by the UAE in developing an advanced legislative system for commercial fraud control
During a recent media briefing held today at its Dubai headquarters, the Ministry of Economy and Tourism reviewed the key provisions of the Executive Regulations of Federal Law by Decree No. (42) of 2023 concerning Anti-Commercial Fraud, issued pursuant to Cabinet Decision No. (107) of 2026.
The briefing also addressed the regulations’ role in developing mechanisms for addressing improper commercial practices, enhancing compliance by commercial establishments and companies with applicable legislation, and improving the efficiency of supervisory and enforcement procedures relating to commercial fraud and trade in counterfeit, adulterated, or fake goods.
These measures contribute to protecting the rights of consumers and trademark owners, consolidating a business environment founded on transparency and fair competition, and reinforcing the strength and attractiveness of the UAE market.
Regulatory system
HE Safeya Al Safi, Assistant Undersecretary for the Commercial Control and Governance Sector at the Ministry of Economy and Tourism, affirmed that the UAE had made great strides in developing an advanced legislative and regulatory system to strengthen the commercial fraud control framework, safeguard market integrity, protect consumer rights, and provide an attractive and secure business climate for investors and trademark owners, particularly given that the UAE currently offers more than 2,000 economic activities to its business community to engage in.
“Combating commercial fraud represents a fundamental pillar for consolidating a national economy that is efficient and transparent, and that stimulates investment and innovation. These measures support the compliance of establishments and companies with relevant laws and decisions and strengthen the confidence of the business community and investors in the UAE’s business environment, in line with the objectives of the ‘We the UAE 2031’ vision,” she added.
Removal of counterfeit goods
Requiring the supplier to immediately cease selling or offering the items, and to withdraw them from the markets and warehouses within 24 hours from the date of receipt of the notification addressed by the Ministry or the competent authority, as the case may be.
The Ministry also calls upon commercial establishments, trading companies, suppliers, and distributors to adhere to the provisions and requirements of the Regulation.
