A thrilling legacy of people, passion, and performance
Nissan is marking the 40th anniversary of NISMO this month. Established in September 1984 as Nissan Motorsport International Co. Limited, NISMO, is the in-house tuning, motorsports, and performance division of Nissan.
The brand represents the embodiment of the company’s dedication to performance, both on the racetrack and on public roads.
Originally located in Omori, Tokyo, NISMO has served as the driving force behind some of Nissan’s most exhilarating vehicles and motorsports pursuits. The company’s ethos of “Track to road” embodies its goal to deliver the ultimate Nissan performance for road car drivers, drawing inspiration and learnings from the most unforgiving proving ground – the racetrack.
In celebration of the milestone, visitors to the Nissan Global Headquarters Gallery in Yokohama, Japan can see a mix of NISMO road-going models such as the ultra-rare NISMO 270R, and the revered NISMO 400R, alongside track icons such as Nissan R390 GT1, which secured 3rd place in the 1998 24 Hours of Le Mans.
”Our longstanding ethos of track to road, continues with our Super GT and Formula E factory racing programs. Our long-term goal is to progressively expand our business globally, delivering more exciting NISMO models to customers around the world,” remarked Takao Katagiri, Head of Nissan’s Global Motorsports Business Unit and President, NMC.
