Mathieu Sancet joins CXG to accelerate its global strategy in luxury automotive

CXG, a globally renowned leader in luxury customer experience and data-driven consulting, has appointed Mathieu Sancet as Vice President, Automotive Industry.
With over 15 years of leadership across the premium and luxury automotive sector, Mathieu will spearhead CXG’s strategic expansion in the automotive space, overseeing global initiatives designed to enhance performance, profitability, and customer-centric innovation, according to a press statement.
He began his automotive journey as a Consultant for General Motors in France, before advancing to become Deputy Manager at BMW Group France, where he contributed to regional commercial development. He later joined Mercedes-Benz AG in Switzerland as Regional Manager, overseeing strategic operations across key markets.
Outstanding addition
“Mathieu’s depth of experience across the premium automotive landscape and his proven commercial leadership makes him an outstanding addition to the CXG team. With Mathieu on board, we are poised to elevate CXG’s impact and set new standards in automotive customer experience excellence,” commented Christophe Caïs, Founder & CEO, CXG.
“I look forward to collaborating with CXG’s exceptional team to accelerate innovation, drive global commercial success, and shape the future of luxury customer experience,” remarked Sancet on his appointment.
In his new role at CXG, Mathieu will drive the development and execution of commercial strategies that elevate market share and deepen client loyalty within the automotive sector, the press note concluded.
