The Platform was developed by the UAE Government Leaders Programme
The UAE Ministry of Economy and Tourism recently launched its trademark platform ‘TM Market Place’, the first digital platform of its kind in the UAE and the region for buying and trading trademarks.
This new national project enhances the innovative and competitive landscape for intellectual property (IP) and trademarks in the UAE. It aims to bring about a qualitative shift in the sector, strengthening the country’s appeal for global companies and brands.
The launch event was organized by the Ministry at its headquarters in Abu Dhabi. The event was attended by HE Abdulla Bin Touq Al Marri, Minister of Economy and Tourism; HE Abdullah Ahmed Al Saleh, Undersecretary of the Ministry of Economy and Tourism; and HE Dr. Abdulrahman Hassan Al Muaini, Assistant Undersecretary for the Intellectual Property Sector at the Ministry.
Collaboration
“TM Market Place is the result of a collaboration between the Ministry of Economy and Tourism and the UAE Government Leaders Programme. It is a unique initiative for the UAE and the region, enabling owners of trademarks registered in the UAE to list and trade their trademarks within a secure and transparent environment and connecting them with investors and entrepreneurs,” affirmed HE Abdulla Bin Touq Al Marri.
“This, in turn, will contribute to increasing the market value of our companies, especially as many of the UAE companies and individuals today own legally protected trademarks that are not fully utilized commercially,” HE continued.
Facilitating investor access to trademarks
“This platform also facilitates access for investors and entrepreneurs from around the world to ready-made or promising trademarks in the UAE, by lowering their barriers to entering the local market and shortening the time to market and business growth,” HE added.
Empowering SMEs
HE Bin Touq indicated that the TM Market Place will support the expansion of SMEs and family businesses by converting the value of their trademarks into usable financial assets. It will also facilitate the trading of trademark-related intangible assets as a strategic economic resource, one that supports innovation, promotes sustainable economic development, and encourages the private sector to increase investment in brand building, R&D, and innovative products.
The Ministry will supervise the platform, ensuring compliance with national and international intellectual property (IP) laws, leveraging unified and transparent agreements, and applying the highest standards of consumer protection. Sales and transactions on the platform will be limited to national and international trademarks registered in the UAE.
Security of transactions
Regarding the buying and selling mechanism, the platform requires users to log in to ensure the security of transactions and the reliable verification of all user identities, with financial transactions completed securely and seamlessly through digital payment.
During the event, the Ministry of Economy and Tourism highlighted its efforts to develop the IP and trademark environment in collaboration with partners in the public and private sectors. This is being achieved by establishing integrated legislative and regulatory frameworks.
