In the presence of HE Dr. Thani Bin Ahmed Al Zeyoudi, the UAE Minister of Foreign Trade, the wastepaper recycling-focused leading paper manufacturer, Star Paper Mills, has signed two milestone global trade partnerships at Make it in the Emirates 2026 (MIITE), complementing the UAE’s global trade leadership and economic resilience irrespective of geopolitical challenges.
The strategic partnerships signed with the Austrian, Henzel Sales, and Ekman & Co. AB of Sweden in the presence of the respective ambassadors of the countries, HE Dr. Etienne Berchtold and HE Frederik Floren, will help Star Paper Mill achieve a target of 68,000MT in exports of recycled paper and a similar volume of supply in the domestic market.
“These partnerships will enable us to reach new markets and consumer segments efficiently reinforcing the UAE’s reputation as a reliable and high-quality exporter of sustainable paper products. These collaborations will further enhance our growth journey, across global and domestic markets,” assured Hussein Adam Ali, Chairman, Star Paper Mill.
Partnership
On the export front, the partnership with Henzel Sales will help create a scalable, structured and robust market engagement and entry model for new geographies efficiently. Ekman & Co. AB will look after the distribution within the UAE, strengthening domestic supply chains and enhancing customer engagement.
“The Through such partnerships, Star Paper Mill is well positioned to contribute meaningfully to the UAE’s non-oil economy and to the expansion of its global trade footprint,” said Majid Rasheed, Managing Director of Star Paper Mill.
The partnerships also come in the context of the imminent official opening of the AED 200mn Star Paper recycled container board mill in KEZAD (Khalifa Economic Zones Abu Dhabi), which is operational now.
Collaboration
“The collaboration reflects the strength of economic relations between Austria and the UAE. It demonstrates how industrial partnerships can create mutual value, drive innovation, and contribute to more sustainable global supply chains.,” commented Dr. Berchtold.
“With Ekman’s global experience, it goes beyond what is signed on paper, bringing Swedish expertise and Emirati vision together to create lasting impact and contribute to a more circular and resilient economy,” added HE Florén.
