Zed – Dubai’s homegrown ride-hailing app, has launched one of the UAE’s most rewarding ride-hailing initiatives to date with the debut of the Zed Wallet and its new citywide campaign, ‘Ride. Earn 15%. Repeat.’
Introducing 15% cashback on every ride up to AED 20 per journey, the initiative is designed to empower Dubai’s commuters to earn while riding and support individuals who keep the city moving every day.
Integrated directly into the Zed app, the new digital wallet instantly credits cashback earned from rides back to users, enhancing the dynamic between riders and everyday mobility and allowing them to seamlessly reuse those earnings toward future journeys across the Zed platform.
Rewards ecosystem
The wallet marks the launch of a long-term rewards ecosystem that is built around how Dubai residents genuinely move through the city every day, from office commutes and Metro connections to late-night rides, errands, weekend outings and more.
“The Zed Wallet and earning initiative were built to reward the movement that powers Dubai itself. That is what makes this more than just cashback, it is a mobility ecosystem designed around the people who keep the city running,” stressed Badr Al Ghurair, CEO, Zed.
“Everyday commuting in Dubai happens at enormous scale, but very few mobility platforms are With the Zed Wallet, the value earned becomes immediate and visible after every journey. That changes the psychology of commuting because the ride itself starts working for the rider,” added Abhinav Patwa, Executive Vice President & Head of Zed.
