The new digital platform offers an interactive experience
Chery UAE, part of AWR Automotive, has unveiled its new 360° Virtual Showroom, offering customers a comprehensive digital experience that allows them to explore the brand’s latest vehicle lineup from anywhere, at any time.
Designed to make every stage of the ownership journey more convenient and informed, the interactive platform enables customers to experience Chery’s latest models in remarkable detail before stepping into a physical showroom.
Through intuitive navigation and high-definition 360° views, users can explore each vehicle from every angle, discover interior layouts, review key features and specifications, and compare available exterior color options, all from their mobile, laptop or tablet, wherever they are.
Virtual showroom
Chery UAE’s Virtual Showroom showcases the vehicles currently available to customers in the UAE, providing a realistic and locally relevant experience that reflects the brand’s offering in the country today.
The launch reflects Chery UAE’s ongoing commitment to enhancing the customer experience through digital innovation, while creating a seamless transition between online research and in-person vehicle discovery. Whether customers are comparing models or seeking to narrow down their options before a showroom visit, the Virtual Showroom provides round-the-clock access to information that supports more confident purchasing decisions.
“The platform provides an interactive and transparent digital experience, giving customers valuable information before they visit one of our showrooms and helping them arrive with greater confidence. This launch marks another step in our ongoing efforts to deliver a customer experience built around innovation, convenience and trust,” commented Zaher Sabbagh, Director, Chery UAE.
