Vehicle services firm extends its range of affordable and premium tyre brands
Central Motors and Equipment (CM&E) has announced the addition of Taurus tyres to its extensive portfolio of high-quality automotive products and parts.
CM&E, an automotive member of the Abu Dhabi-based Al Fahim Group, will offer the established European tyre-maker’s products to private motorists, company fleets and transport firms across Abu Dhabi and the UAE.
As the official distributor of Michelin tyres in the Emirate of Abu Dhabi, CM&E has been supplying motorists in the capital with the highest standards of service and best-in-class automotive parts for more than 30 years.
Based in Hungary, Taurus has been making budget-friendly, high-quality tyres for more than a century. Its products meet strict European Union and regional quality regulations, combined with ultra-modern technologies and innovation.
“CM&E prides itself on being able to meet the priorities of its diverse clientele. Taurus tyres will allow us to further extend the range of high-quality automotive products we offer to our customers,” commented Oussama Jlailati, Michelin Brand Manager, CM&E.
“We are delighted to partner with CM&E to bring our range of affordable high-performance and ultra-high-performance Taurus tyres for passenger cars to the UAE market,” added Eric Savarit, Business Development Manager, Taurus Middle East.
