Together, the firms will pair Inception’s AI product capabilities
Inception, a G42 company and the region’s leading innovator of AI-powered domain-specific products and enterprise solutions, has announced a strategic collaboration with Bain & Company to bring productized, enterprise-grade AI solutions in financial services to clients worldwide.
The collaboration combines Inception’s applied-AI product development and Bain’s global advisory leadership and transformation experience to help organizations deploy AI safely and on a scale.
(In)Alpha, an AI-native product for financial investors, will be among the first solutions that will benefit from the partnership, with an initial focus on investment workflows and broader enterprise applications to follow.
Together, the firms will pair Inception’s AI product capabilities with Bain’s industry expertise to deliver secure, governed AI capabilities that augment teams, reduce manual effort, and surface decision-grade insights across core business processes.
The announcement comes as Inception showcases (In)Alpha alongside its AI innovations at GITEX Global 2025.
Centre of gravity
“Our partnership with Bain & Company reflects the UAE’s emergence as a center of gravity for AI innovation with global relevance. This partnership demonstrates the practical value of AI and its ability to redefine decision-making at scale,” commented Ashish Koshy, CEO, Inception.
“Together with Inception, we’re helping investors move faster, govern with confidence, and raise the quality of their decisions,” stated Chuck Whitten, Senior Partner and Global Head of Bain Digital, Bain & Company.
“This partnership pairs Bain’s global capabilities with Inception’s UAE-born AI leadership and together signals the region’s next chapter in AI-locally rooted, globally relevant, and responsibly adopted. Our collaboration reinforces Bain’s commitment to the region and helps organizations modernize how they use data and AI: safely and at scale,” observed Dr. Florian Mueller, AIS EMEA Head, Bain & Company.
