Yaser Shabsogh and Ahmed Soudodi have been tasked with driving Kia’s regional strategy
Kia Middle East and Africa recently announced the strategic elevation of its Middle East leadership team with the appointment of two new Vice Presidents, effective from September 2023.
Yaser Shabsogh assumes the role of VP, Commercial Operations, and Ahmed Soudodi takes on the position of VP, Product Marketing.
“The newly appointed leaders will bring a wealth of experience and expertise to build on this mandate by driving Kia’s business growth, amplifying its brand prominence, and prioritising customer engagement,” commented SooHang Chang, President, Kia Middle East & Africa.
Yaser Shabsogh brings extensive industry and automotive experience to his new role. Having previously held the position of Chief Operating Officer (COO) at Kia Middle East & Africa in 2018, he played a pivotal role in driving operational excellence, growth, and impactful change across markets.
Ahmed Soudodi, drawing from extensive experience within the Middle East automotive market, is taking on the role of leading Kia’s Product and Marketing functions. His focus is on elevating Kia’s brand valuation, enhancing the customer experience, and driving positive commercial impact in the MEA region.