Choithrams is offering free mammogram vouchers to shoppers this October in partnership with P&G and Transmed, bringing a reminder to prioritise breast health into the weekly grocery shop.
Until 31 October, customers who purchase any P&G product at Choithrams can present their receipt at the cashier to receive a voucher for a complimentary mammogram at Zulekha Hospitals.
Online shoppers who purchase P&G products can also participate, with a physical voucher delivered with their grocery order. Vouchers can be redeemed until the end of November 2026.
Initiative
The annual Breast Cancer Awareness Month initiative aims to encourage eligible women to take the next step and book a screening.
“Through this initiative with P&G and Transmed, we hope to give our customers a timely reminder and a practical reason to book a screening, while making an important health service more accessible to women across the UAE,” stated Brian Ballinger, Head of Commercial, Choithrams.
Together with P&G and Choithrams, we hope to make awareness and early screening part of the everyday conversation and encourage every woman to take that important first step towards her health,” added Allan Shaheen, Senior Manager, Transmed.
